Increase Growth through Lifecycle Communication

From Corn Kid to CEO of Corn

Nobody exemplify all the customer journey stages better than the CEO of Corn!

If you haven't seen this kid yet, you should check out this video before reading on: https://youtu.be/1VbZE6YhjKk

Awareness: He was told that corn was real.

Consideration: It tasted good.

Decision: When he tried it with butter, everything changed

Ambassador: Not everyone has to like it to be the best, everyone just has to try it.

Referral: Have a bite! BECAUSE CORN IS AWESOME!

Loyalty: Look at this thing, I can't imagine a more beautiful thing. It's corn!

Thought leadership: A big lump with knobs. It has the juice, which is the best part. Corn should cost $1.

Evangelist: If you or anyone loves corn, you can come to me, I'll tell you all about it.

Influencer and more: https://youtu.be/YyKG7xQzRkA

It's corn! 🌽

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Jamie Larson
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